Don’t understand it? Then don’t translate it
Fans of the Simpsons may recall an early episode that saw Homer design a new car for his brother’s automotive company. At one point Homer tells his brother the car will feature “rocking peanut steering”.With no grasp of industry termin...
Ten Billion Reasons
Sailing and maritime products and services are supplied by over 5,000 businesses in Britain, employing 90,000 people and generating annual turnover of £10 billion. There’s no doubting the quality and innovation that lights up the secto...
We Asked, You Answered
You don’t get far by ignoring your customers, and we consult with ours at every opportunity.
Keeping your oceans blue
Industrial innovation sometimes comes at a price to the environment, and our business leaders don’t always get the credit they deserve for their efforts to balance engineering excellence with eco-friendliness.Take a bow, Torqueedo.
And the winner is...
December is always a busy time for awards ceremonies, with one industry after another choosing their stars of the year. But January has its winners too, and this month’s London Boat Show will see Motor Boat and Yachting magazine crowni...
Accurate and Secure – in any language
Connected devices on this planet already comfortably outnumber people, and the basic concept of the Internet of Things – that virtually all physical objects can be made “smart” – opens the door to new levels of communication.But how ac...
Going Rogue?
If you’re seeking a commercial partner, then teaming up with a movie franchise that’s generated over £23 billion and is still going strong is a smart move. And when the latest film has the same name as one of your own flagship products...
